Archive for August, 2010

Google’s Eric Schmidt answer to online privacy? Change your name!

Wednesday, August 18th, 2010

WOW!  This is a fantastic read of an telegraph article by Murray Wardrop.

“Google’s Eric Schmidt suggested that young people like Ozean Interactive’s web designers will actually have to change their name because they have shared so much detail on social networking sites.

I can not begin to tell you how scary this is.  College is a time in people’s lives when mistakes are made.  I mean who has not had that night in college they regret?

I can not tell you how many prospective interns, prospective designers, prospective developers with great resumes - NEVER get a call for an interview after four quick searches:  google, facebook, twitter, and foursquare/gowalla.

Want to know if an prospective intern is a partier / idiot / etc……?

Look at the time stamps of tweets - if all done at 3:30 am…..and regard some type of party / hook up / rant….

If every photo on facebook is of them hugging their BFF with a red cup in your hand…..professing just how “F* up are we?”

If google’s first SERP result is a newspaper story about your DUI / your shoplifting / your drunk and disorderly conduct / etc……

If every single one of your check-ins are @ [insert bar name here]…..

Don’t get me wrong….

I did some/most of these things….I just didn’t record it for everyone to find - before my job interview.  Here is a hint - got a great resume, yet STILL NO INTERVIEWS???? - check your social media.

Privacy has changed dramatically in the past 5 years.  Essentially, there is none!

Gainesville, FL:Web Design and Gator football- what that means to web design.

Sunday, August 8th, 2010

Web Design in Gainesville, FL has it advantages!

Web Design in Gainesville, FL has its advantages!

This web design agency located in Gainesville, FL has access to something that few other web design agencies posses - we have a creative inspiration: a muse if you will.  When we are stuck on a web design or the next creative, big idea - we just pack up and head to gator football practice.  After all, it is right around the corner.  There is something about the click clack of cleats and the whistles that just free the mind.

You must understand, in this web design agency, we are Gator fanatics.  One of our favorites clients?  The Gators.  Not to mention that everyone from the interactive creative director to the website sales people, are proud Gator graduates. We ONCE thought about making an offer to a web design account executive that graduated from Florida State University - but quickly came to our senses. (Something about our lawyer informing Ozean that hiring someone from Florida State University did not “officially meet the definition of an affirmative action plan.” or some-other nonsense. )

On another note, we extend an invitation to all of our friends and past interns that will be making the pilgrimage to Gainesville for a game to stop in.  We miss you.  Let us know you are coming, and we might even make you a margarita.

We have moved to our new location. And since we are so nice, we are even including directions from South Florida & Miami.

Look forward to seeing you, and go GATORS!

Marketing Stunts - Some Good - Some VERY BAD!

Friday, August 6th, 2010

This article from Entrepreneur Magazine.    I REALLY like the flops.

“So you want to create some excitement. You want that video you made to go viral. You want the evening news talking you up. You want, in other words, to pull off a successful marketing stunt. That’s all well and good, but if you want a marketing stunt to be a success, you should be looking at the long run. You’re looking for a stint, not a stunt…..”  (click to continue)


Ozean Media is an award-winning web design firm Ozean Media is an award-winning web design firm.